Sell Sheet Samples And Advice

[Andrew Krauss]

Sell Sheet Samples And Advice

by Andrew Krauss » Wed Jan 19, 2011 2:37 pm

Andrew Krauss

White Belt

 

Posts: 20

Joined: Mon Nov 24, 2008 10:41 am

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Yes, I agree. Creating a sell sheet would be your next step.

Here are a few samples of sell sheets.
http://www.inventright.com/imm/sellsheets.html

Many of the providers on a site like http://www.elance.com could create a sell sheet as good as one of these samples for $50 to $150.

However, don't feel like you have to pay someone to create a sell sheet for you. I'd say that about 70% of my inventRight students create their own sell sheets in Microsoft Word or Power Point themselves and it doesn't cost them a dime.

Here are a few tips when creating your sell sheet.

* Keep it to one page. You'll be tempted to make it more than one page, but don't.

*Pick your biggest benefit and put it at the top. We call this the "One Sentence Benefit Statement" at inventRight.

For example. "A Kitty Litter That Doesn't Stick To Your Cat's Paws" OR "A Hammer That Hit's Nails Straight Every Time"

*Include a few bullet points with sub-benefits. You can see what I'm talking about if you look at a few of the example sell sheets.

*And include our contact info of course.

*Whenever you send a sell sheet, make sure to always send it as a PDF and not a .DOC or Power Point file. You want to make sure it always looks the same to whomever you are sending. If you are on a PC, use Cute PDF to create your PDF for free. Here's the link http://www.cutepdf.com/products/cutepdf/writer.asp Make sure to use the link that say's "Free Converter" and not the one that say's "Free Download". The converter is free forever and the "Free Download" is a trial that you will eventually time out and have to pay for. The "Free Converter" is all you need. If you are on a mac, creating a PDF is built into the operating system. Just choose Print, then "Save as PDF".

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[Roger Brown]

Re: Sell Sheet Samples And Advice

by Roger Brown » Wed Jan 19, 2011 9:50 pm

Roger Brown

Black Belt

 

Posts: 1208

Joined: Mon Oct 30, 2006 2:53 pm

Location: USA

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Great examples of Sell sheets Andrew. One thing I see that Inventors forget to do with their Sell Sheets they ask me to review is to make sure your contact information is on each page.

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