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National TV show always on the lookout for new products

Postby TV Guy » Wed Sep 05, 2007 12:09 pm

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Hi there inventors!

I work for an independent production company that produces national TV shows that air on a variety of cable networks. Our shows are Weekend Makeover, Great Escapes, Luxury Living, and America's Best Products.

My job is to find and research potential segments for our shows. I welcome any inventorspot members to bring my attention to their product for consideration on one of our shows. In the interest of being forthright, we do have a small partnership fee of $3500. We will shoot and air a 1-2.5 minute segment nationally and provide you with all of the footage and legal rights to use the footage for any other marketing purposes. This can be very useful when trying to secure retailers to carry your product or to have on your website.

We aren't an infomercial company and have worked with huge national associations on down to brand new products being launched from a basement.

Good luck to all of your inventions, although luck has nothing to do with it!

Postby Scrupulous » Wed Sep 05, 2007 8:19 pm

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Hey TV Guy,

On behalf of the creative firepower at this site, we welcome you.

At first glance, it looks like you're bringing a great opportunity here, which can be mutually enjoyed. The partnership fee you mentioned sounds okay for commercial footage, even generous if the airtime is guaranteed.

I suppose it would be up to you to select the product(s) that your enterprise would like to work with. Are there any suggestions you'd like to make on how those products can be presented to you?

Regards,

Scrupulous

Postby Road Show » Wed Sep 05, 2007 9:19 pm

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Scrup,

I agree that "at first glance" this appears to be a great opportunity, but I fear that "the second glance" may just reveal that the reality is that you get a $3500.00 micro-infomercial which will air at 1:33 am in Iowa. Realistically, what the individual must weigh is whether $3500.00 is money they can afford to spend on a "pretty cool" product video. I'm not saying this is a "scam" (TV Guy is stating his fee up front); however, I have been approached with a similar infomercial offer in which the company claimed that William Shatner would plug my product on national television for a fee of $15,000.00. I forget the length of the taping, but these guys kept after me for some time, and I really got the feeling that the only guarantee was that I would get a marketing video starring William Shatner. I then thought, "why would William Shatner want to plug ANY product for $15,000? Is his career slumping THAT badly?" Maybe it was a William Shatner look alike...who knows. More questions than answers so I passed.

Now I'm not suggesting that TV Guy is out to scam the inventor. He is, however, trolling this site for potential business. I think it is entirely appropriate that he fully disclose his offer, his guarantees and his track record of successfully promoting other products and inventions via this medium. The proof would be numerous references and repeat business.

TV Guy...if you are legit, give us the "skinny".

RSG

Postby Michelle » Wed Sep 05, 2007 10:27 pm

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Welcome to the site!

Sounds like a possibly interesting avenue for some inventors.

Could you provide for us links to some of the successful infomercials you have produced?

Also, if you have a link to your company, website and shows, it would be great for us to be able to take a look at it.

Michelle

ads

Postby Roger Brown » Thu Sep 06, 2007 3:57 am

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I would also be interested in knowing what is your take on this project? You want $3500. Are there additional fees each time it is aired. Also, do you have listing of the times these commercials aired? As Roadshow stated it isn't going to benefit anyone if they are on at 3am in Nome Alaska.
If you want us to take you seriously we will want more detailed info. We have had enough of the Inventors here burned by "Great Opprotunities".
Come visit my sites at http://www.RogerBrown.net
or http://www.looking2license.com
I have gotten 9 products licensed spending less than $100 on each, you can too.

Postby TV Guy » Thu Sep 06, 2007 7:14 am

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Thanks for the kind welcomes.

I'm a big fan of keeping things simple. If somebody has an invention or product and wants to reach a national audience via one of our shows than they can simply pm me through http://www.inventorspot.com to tell me about their product, or, and I know this sounds crazy these days...you can pick up the phone and call me. :)


Our home page
http://www.BrokenSoundProductions.com

Clips from our shows on YouTube - LOW-RES These clips are from startup companies just to give you an idea. We've also had companies like BMW, Black & Decker, Disney on the show, but most often it is small (sometimes 1 person!) and midsize companies that we have on the show.
http://www.youtube.com/watch?v=GFRWcb1cvGI
http://www.youtube.com/watch?v=5w-7MA5H8x8
http://www.youtube.com/watch?v=b3ovB3u7DJE
http://www.youtube.com/watch?v=1JB2gCQdbBQ
http://video.google.com/videoplay?docid=-1427051961271312093
http://www.youtube.com/watch?v=FD1-L70zr6M
http://www.youtube.com/watch?v=wr8R8vzQ9WQ

The shows air in one of two time slots, either 8:00-8:30am, or 8:30-9:00am on a weekday morning. The show airs one time, nationally, in all 211 designated market areas.

There aren't any additional fees than what is stated up front. If we send a crew to your location to shoot, it is more expensive, no more than $7500 unless you're in Antartica or Bora Bora.

We will write the script for the segment only promoting your product in the best possible light. You have final approval of the script allowing you a good deal of control over the message that is aired.

Roadshow - Personally, I would get a huge thrill having William Shatner pitch my products, especially if he would sing the entire pitch in his insane Robert Goulet-like style! If you are interested in being on the show I will surely provide you with folks who have been on our shows and benfited greatly from the experience.[/url]
Last edited by TV Guy on Thu Sep 06, 2007 10:13 am, edited 1 time in total.

Postby Road Show » Thu Sep 06, 2007 8:36 am

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TV Guy,

Thanks for the quick reply. I don't mean to sound negative about the opportunity you've presented. There is a real value to what you offer. My concern is that our community is populated by struggling and 'would be' inventors, and the appropriateness of expenditures of this nature. Many of the newbies that post here are really looking for direction on how to proceed with their idea, and are extremely vulnerable to offers from invention promotion companies to patent professionals, many of whom are interested in promoting their own fee based service vs. the real needs of the inventor. Undoubtedly there are inventors out there for whom cash flow is not an issue, but even those blessed few, to be successful, must be cost conscious or they will quickly find themselves in a jam.

Don't get me wrong, I think your candor and demeanor demonstrate your sincerity. I believe there is a market for what you offer. I just don't believe that independent inventors (in general) make wise decisions on how they spend money trying to get their products to market. Most (97% +) will never earn a penny from their inventions, and many will go deeply into debt in the belief that being tenacious and never giving up is all that is needed to make their "dream" come true.

This site, and many of the regulars here, are committed to helping independent inventors understand the odds they are up against, and helping them do for themselves so that they don't go broke in the process. At a point where a viable product needs to be promoted, many inventors can take a homespun video and post it on Utube to promote their invention. If they hook up with a manufacturer, then the marketing dollars start to make sense, but still it is prudent to hire a PR company to get the word out via Press Releases and other inexpensive vehicles.

I sincerely wish you well in your efforts. The day may come where I would be in a position to consider using your services. Hopefully you will stick around and get to know us better.

RSG

Postby TV Guy » Thu Sep 06, 2007 9:12 am

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In just the short time that I've been reading inventorspot its become obvious that there are a considerable number of predatory-type "help" companies rushing to part the inventor from his/her money. That being said, I understand and agree with the points you just made Road Show.

Free Press is great Road Show, a creative and talented person can create quite a buzz on their own with all of the free social networking mediums available today. Heck, just look at willitblend.com. That type of marketing can sure go al ong way for just a little.

Still, there is a great deal of validity to the mass reach and target demographic our show can reach for also only a little. I'm not suggesting that $3500 is a little amount only that it is an extremely low amount for product placement on a national show.

We are filming a startup product called TidyTrax today. TidyTrax is a very clever and inexpensive product that a gentleman dreamed up, did his due diligence, and now is in production. He is trying to get his product into some targeted retailers and create some public buzz and initial orders. The footage from our show will be used in a presentation to retailers. It will also go up on his site to illustrate different ways his product can be used. His target market is women. The show will air nationally on the WEtv (Women's Entertainment Network.)

Of course someone could shoot there own video. Will they edit as well as a professional who edits everyday for a living? Have professional equipment and locations to shoot? Probably not! Maybe. I guess my point here is that you could write your business cards in crayon but you probably wouldn't want the image that would portray!

I definately am going to stick around here and try and jump in when I might have something to add. This forum looks like it has a ton of experienced and knowledgeable folks. I only found the place because I love inventions, the people who dream them up, and the stories of success. I just thought it couldn't hurt me professionally to let you folks know what I do. :)

I'll also make sure to "pimp" the forum here to inventors we do have on the show. They are folks who have gotten to a point in the invention process that might have a lot to offer the readers here, and would probably really enjoy the comradrie from like-minded people.

tv

Postby Roger Brown » Thu Sep 06, 2007 8:05 pm

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Hi TV Guy. Like Road Show I am trying to help Inventors make sane choices when it comes to their ideas. Inventors get caught up in the moment and the thrill of having an idea you think could be the one that makes you independently wealthly.
We try to police the site the best we can but as you stated you still get a few sharks circling for a prey. I have been fortunate to get my ideas licensed and to market with little to no monetary cost on my end. So, I am wary of anyone that pitches things in the thousands. There are a number of Inventors here that have spent that kind of money and have nothing to show for it but frustration. So, don't take it personally if we give you the hard look. :D
Come visit my sites at http://www.RogerBrown.net
or http://www.looking2license.com
I have gotten 9 products licensed spending less than $100 on each, you can too.

THis is a great resource

Postby InventorForLife » Sun Sep 09, 2007 6:13 pm

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It's great to see all of this great information available. I can't believe I didn't come across this site sooner!
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