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4 Inventions to Market in 1 Year - by 1 Inventor

Postby Fred_Heys » Tue Jan 19, 2010 9:11 pm

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Fred_Heys
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I worked with an inventor through design, prototyping, and some tooling in 2009 who now has 4 products selling by 2010. This is unusual for most inventors and inventions but he has a few key advantages…successful business man, marketing power, and money.

The interesting thing with him (Paul Cutler) is that he invents products that fit his market and customer base. He has several other product ideas on the way and some that he won’t work on, not because they are bad ideas but they don’t fit his market. A lot of his inventions are based off of what his customers buy; he comes up with the better mousetrap. I put a link to the 4 products below that are available, these became real because he took risk and spent time in investing, tooling, packaging, patents etc.

The biggest point to be made off this post is that it is possible to get your idea to market quickly, especially if you know who you are selling it too and you push it through yourself. Many of his products sell well over 10,000 per month.

Dish Squeegee™
http://www.amconservationgroup.com/stor ... idAnch_698

Plate Guard™ Wall Plate Cover
http://www.amconservationgroup.com/stor ... idAnch_696

Universal Wall Plate Thermometer
http://www.amconservationgroup.com/stor ... idAnch_699

Swivel Refrigerator/Freezer Thermometer
http://www.amconservationgroup.com/stor ... idAnch_697

Fred Heys
My Product Engineer

Re: 4 Inventions to Market in 1 Year - by 1 Inventor

Postby jackbnimble56 » Wed Jan 20, 2010 5:59 am

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Ummm... with all due respect Fred, I think if most of the people in this forum had "...a few key advantages…successful business man, marketing power, and money..." they could probably achieve the same feat. I know I could...

Jack
Nimble Jack Enterprises - Innovative Solutions to Everyday Problems
To purchase the Magic Toob product visit: http://www.magictoob.com/

Re: 4 Inventions to Market in 1 Year - by 1 Inventor

Postby Fred_Heys » Wed Jan 20, 2010 7:02 am

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Jack,

I understand, however, I have some very wealthy customers that get hung up on patents or are afraid to risk their money any further than prototypes. Also, I work for other companies that are larger than Paul's and it can take 2-3 years to get a "new" product to market because they get caught up in market studies etc. This guy just puts it out there.

Fred

Re: 4 Inventions to Market in 1 Year - by 1 Inventor

Postby jackbnimble56 » Wed Jan 20, 2010 7:38 am

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Fred

I totally get what you're saying. Having the financial resources at hand is but one element of the invention -to-commercialization process. If you're too risk averse you'll never succeed as an inventor even if you're well funded.

The fact that it takes large companies much longer to accomplish the same thing also comes as no surprise having worked for several large companies in the past. They're simply nowhere near as nimble as a small startup consisting of just a few people. I know because I've worked for small companies too!

A coworker of mine once summed up the difficulty of getting anything done in a large bureaucratic organization with the following motto: "Forgiveness is much easier to obtain than permission." What he was saying was if you always go through proper channels to get permission to move an idea forward it can take forever. Whereas if you circumvent the process and succeed you'll readily be forgiven for not following proper procedures. Obviously that can be a risky strategy for a salary slave, but for an inventor/entrepreneur it's pretty much par for the course!

Jack
Nimble Jack Enterprises - Innovative Solutions to Everyday Problems
To purchase the Magic Toob product visit: http://www.magictoob.com/

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