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Re: Learn how Kathryn licensed her idea in the candy industr
by Let-Them-Fly » Wed Jan 26, 2011 6:42 pm
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Let-Them-Fly - Yellow Belt
- Posts: 54
- Joined: Thu Oct 21, 2010 9:29 pm
- Location: North Carolina
Roger,
All of them haven't been taken in greed yet, but unfortunately, many have and it's unnecessary... some of us call it down right wrong! When I was arranging my clientele twelve years ago, one of the qualifying questions was: "If your staff is busy and a family comes in, do you have any problem with me making the arrangements?" If they objected, that was my high sign it wasn't a place I needed to be because the owner's primary concern was "doing them HIS way", which normally meant, getting as much money as possible on the contract.
The places I help out now, I let the owner know my style of doing it and they agreed; four even changed how they WERE making arrangements in favor of mine, which meant LESS complaints of being taken advantage of during a trying time and MORE folks being able to "comfortably" fulfill their obligations. My style, if it's a "at-need" case, is to talk about what $ they have (or don't have) before they ever step into the show room. That way, I can take them to what's in their price range and/or show them similar priced units that I can order. Even if they don't have funds to work with, I can set them up with a service that outsiders couldn't tell that it didn't cost a pile of money! They're happy and still have their dignity, and because of the way the pricing is set up, there's a percentage of paid services put into a trust fund that covers cases like that, so NO ONE is loosing anything.
I saw one of the owners I worked for in the past ask a family to bring "mama's" dress in when they come to make the arrangements... when they went in the showroom, the owner took the dress and placed it in a solid bronze (high end) casket and said: "Now you know your mother just wouldn't look right in anything but this".... the family members minds weren't even there and quickly agreed. I got fired from that place because after the family left, I asked the owner if he was selling cars instead of caskets! Oh well. (that family got a FREE service and the company got audited because "somebody" filed an ethics complaint with the State Board!)
I can't stand seeing those who are vulnerable being taken advantage of... money be damned!
All of them haven't been taken in greed yet, but unfortunately, many have and it's unnecessary... some of us call it down right wrong! When I was arranging my clientele twelve years ago, one of the qualifying questions was: "If your staff is busy and a family comes in, do you have any problem with me making the arrangements?" If they objected, that was my high sign it wasn't a place I needed to be because the owner's primary concern was "doing them HIS way", which normally meant, getting as much money as possible on the contract.
The places I help out now, I let the owner know my style of doing it and they agreed; four even changed how they WERE making arrangements in favor of mine, which meant LESS complaints of being taken advantage of during a trying time and MORE folks being able to "comfortably" fulfill their obligations. My style, if it's a "at-need" case, is to talk about what $ they have (or don't have) before they ever step into the show room. That way, I can take them to what's in their price range and/or show them similar priced units that I can order. Even if they don't have funds to work with, I can set them up with a service that outsiders couldn't tell that it didn't cost a pile of money! They're happy and still have their dignity, and because of the way the pricing is set up, there's a percentage of paid services put into a trust fund that covers cases like that, so NO ONE is loosing anything.
I saw one of the owners I worked for in the past ask a family to bring "mama's" dress in when they come to make the arrangements... when they went in the showroom, the owner took the dress and placed it in a solid bronze (high end) casket and said: "Now you know your mother just wouldn't look right in anything but this".... the family members minds weren't even there and quickly agreed. I got fired from that place because after the family left, I asked the owner if he was selling cars instead of caskets! Oh well. (that family got a FREE service and the company got audited because "somebody" filed an ethics complaint with the State Board!)
I can't stand seeing those who are vulnerable being taken advantage of... money be damned!
Re: Learn how Kathryn licensed her idea in the candy industr
by StephenKey » Wed Jan 26, 2011 8:44 pm
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StephenKey - Blue Belt
- Posts: 375
- Joined: Mon Oct 13, 2008 11:54 am
From candy to caskets...wow!
Award Winning Inventor Stephen Key - http://www.inventright.com
Stephen's new book "One Simple Idea" from McGraw-Hill is available in stores nationwide as well as online.
Stephen's new book "One Simple Idea" from McGraw-Hill is available in stores nationwide as well as online.
Re: Learn how Kathryn licensed her idea in the candy industr
by Let-Them-Fly » Wed Jan 26, 2011 10:46 pm
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Let-Them-Fly - Yellow Belt
- Posts: 54
- Joined: Thu Oct 21, 2010 9:29 pm
- Location: North Carolina
Sorry Stephen, didn't mean to stray from the topic, but there wasn't really anything to discuss except that Ms. Kathryn was able to land a deal with a candy company by apparently unbelievable means, which is very compelling, but one has to join your mailing list to get the details? Would you be willing to discuss her techniques in detail with those who wish not to join your list serve, or would that defeat the Topic's purpose?
Re: Learn how Kathryn licensed her idea in the candy industr
by StephenKey » Thu Jan 27, 2011 12:17 pm
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StephenKey - Blue Belt
- Posts: 375
- Joined: Mon Oct 13, 2008 11:54 am
Frank, no problem.
First, Kathryn's story is fascinating. It took a lot of hard work, a little risk, passion and determination in order to license her idea. It's a great story for all.
Second, yes, we do require listeners to join our mailing list in order to watch these webinars and others. But when we post on inventorspot we will give inventors the option to listen without signing up.
Third, next up on inventor success stories is how John Osher landed a multi-million dollar deal with P&G for his Spin Brush. It's truly and inventor success story. He tells it all. Great information on how to play with the big boys when you have a big idea.
Next we will have Eddy Goldfarb. Eddy is a toy inventor hall of fame lifetime member. He has licensed over 800 toys including the iconic Chattering Teeth and Shark Attack board game. He is a legend in the toy industry. You will definitely want to listen to this interview.
Keep inventing!
Stephen Key
First, Kathryn's story is fascinating. It took a lot of hard work, a little risk, passion and determination in order to license her idea. It's a great story for all.
Second, yes, we do require listeners to join our mailing list in order to watch these webinars and others. But when we post on inventorspot we will give inventors the option to listen without signing up.
Third, next up on inventor success stories is how John Osher landed a multi-million dollar deal with P&G for his Spin Brush. It's truly and inventor success story. He tells it all. Great information on how to play with the big boys when you have a big idea.
Next we will have Eddy Goldfarb. Eddy is a toy inventor hall of fame lifetime member. He has licensed over 800 toys including the iconic Chattering Teeth and Shark Attack board game. He is a legend in the toy industry. You will definitely want to listen to this interview.
Keep inventing!
Stephen Key
Award Winning Inventor Stephen Key - http://www.inventright.com
Stephen's new book "One Simple Idea" from McGraw-Hill is available in stores nationwide as well as online.
Stephen's new book "One Simple Idea" from McGraw-Hill is available in stores nationwide as well as online.
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